Creative Director. Designer. Dad.

I’m Ramzi Sarieddine, a Creative Director and designer working between Amsterdam and Riyadh. After two decades in this business at in-house and external agencies, learning and collaborating with people across eight cities in four countries, I’ve become the ultimate translator. I speak creative direction, art direction, design, and leadership but am also fluent in client needs, production realities, internal stakeholder politics, and creative mentorship.

I'm currently a Creative Director at VML, working across projects including Expo Riyadh 2030, King Salman International Airport, Aroya Cruises, Flynas Airlines, and Kudu. Before VML, I was a Creative Director at luxury coffee machine start-up Spinn, where I was tasked with building the brand and leading all content creation initiatives. Prior to that, I created integrated campaigns for global and local clients such as Bugaboo, JetBlue, Fage, Grey Goose, Google, Planet Fitness, Dubai Duty Free, MTV Arabia, Etisalat, Siemens, L’Oréal, Sony, and McDonald’s.

And while I may hold the title of CD professionally, the greatest title in my life is that of Dad.